Exploring the Impact of Public Policy on Media Governance and Societal Dynamics: A Multidisciplinary Approach

Authors

  • Rajesh Kumar Fiji National University, Faculty of Media and Communication
  • Simba Kamau Institute of Development Studies, University of Nairobi

DOI:

https://doi.org/10.61963/jkt.v1i2.34

Keywords:

Public Policy, Media Landscapes, Governances

Abstract

This research looks at the complex interaction between public policy, media landscapes, and governance. The goal is to develop a better knowledge of how policy decisions affect media content, the role of governance in defining media landscapes, and the public's views and preferences about these dynamics. Data was obtained from a sample of participants using a combination of quantitative and qualitative methodologies to investigate their opinions on public policy, media diversity, and regulatory frameworks. The findings show that respondents are concerned about the impact of public policy on media content, with a particular emphasis on the importance of openness and public engagement in decision-making processes. Furthermore, the study finds a link between media ownership regulations and perceived media diversity. Participants who saw stronger ownership rules also perceived greater media variety. These findings show the possible influence of regulatory interventions on media landscape variety. The qualitative study of interview transcripts sheds more light on the role of media in democratic processes, the problems brought by digital technologies, and the intricacies of media regulation. Participants stressed the significance of adaptive regulatory frameworks capable of successfully addressing the shifting media landscape and combating the spread of misinformation and fake news. The findings of this study add to the corpus of knowledge on public policy, media landscapes, and governance. The findings highlight the importance of inclusive and participatory methods to policymaking, as well as the potential benefits of various media ownership arrangements, and the ongoing challenges of balancing regulation with media freedom. By gaining a comprehensive understanding of these dynamics, policymakers, media practitioners, and scholars can develop strategies and frameworks that foster transparent, diverse, and responsible media practices in contemporary society.

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Published

2023-07-17

How to Cite

Kumar, R., & Kamau, S. (2023). Exploring the Impact of Public Policy on Media Governance and Societal Dynamics: A Multidisciplinary Approach. Journal of Judikaltura, 1(2), 18–22. https://doi.org/10.61963/jkt.v1i2.34